The healthcare space is becoming increasingly competitive. Empowered patients are increasingly making choices based on their experience throughout the healthcare journey that influences patient flow, satisfaction and even outcome. Understanding the patient experience is a vital part of managing healthcare and influencing patient behaviour.
Danji has unique competence in mapping the entire patient experience from the patient’s perspective and over organizational structures. With our Customer Storyboard framework we help you identify patient preferences and goals and align these with behaviour, drivers and sentiment. Our methods combine behavioural science, linguistics and sociology together with machine learning to empower your organisation in creating the best possible patient experience.
Our work in patient experience has transformed one of southern Swedens busiest emergency departments, helped reshape the care system for chronically ill patients in Swedens populous western region and helped a digital healthcare provider understand how to mitigate anxiety towards digital healthcare.
A powerful tool for visualisation of the healthcare journey is VR, where you can literally step into the patients shoes and experience the patient journey from a first person perspective. Our skilled team of scriptwriters and VR specialists translates the patient journey into vivid representations that will make your organisation more empathetic and patient centric.